Why you need Questudio’s InStudio plug-in for Adobe InDesign

If you are a business looking to create graphically appealing, comprehensive catalogs for your entire range of products or just mini catalogs then your search would essentially end at Questudio’s InStudio. The InStudio plug-in is fundamentally created for Adobe InDesign to automate the process of creating product catalogs. The plug-in makes sure that the time and resources taken to publish data are drastically reduced compared to the original time taken.

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What are the Hallmarks of successful Omni-channel marketing

Customers of today are much more aware of products, brand conscious, price wary than ever before. With a smartphone handy to collect product and pricing information from various sources as one shops and on the go checkout without waiting in queues are the typical characteristics of today’s shopper.

To cater to such complex set of customers, Questudio’s MarketStudio is an easy to use interface that helps marketing personnel view and sell products, generate automated catalogs, run email campaigns and track sales performance.

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Product Information Management (PIM) Software as a Stepping Stone

The systems, strategies, and processes to manage product data is referred to as Product Information Management (PIM). With eCommerce solutions becoming ubiquitous, PIM software is set to gain momentum. PIM is a precursor to multichannel or eCommerce initiatives. It is viewed as a software application that can address the challenges of item management through the use of tools and processes.

Questudio’s CatalogStudio PIM software is a powerful system consisting of several modules. It provides all the features needed to create, manage and maintain all product information in one central repository.

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Product Content Management – A solution to manage your data efficiently

The process of data normalization involves reducing data to its canonical form i.e. standard form of expressing all the data available. Often, especially in software security, malicious input can be entered that could make the whole database vulnerable. This issue can be mitigated with normalized input that ensures that encoding is eliminated and input data is converted into a common character set.

One can be totally assured that the online interfaces like Questudio’s Online Catalog Software – WebCat is made free of any sort of malicious activity.

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Ways to create a single up-to-date repository of product information

Omni-channel commerce thrives on product data and more so on organized and cleansed product information. Inefficient sales processes, falling sales revenues and poor brand image are some of the effects of maintaining poor data quality. It becomes difficult for organizations to maintain single up-to-date repository of product information with the help of product content management.

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