Catalog Automation Software for your Ecommerce Business

Remember the days of mail order catalogs delivered to your front door? You’d wait eagerly for the oversized catalogs from various retailers to arrive, spend hours flipping through the glossy pages, circling items you wanted to purchase. Mail order catalogs were the way of the future…20 years ago.

Now companies are leveraging their web presence by cataloging their inventory through use of automation software.

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Omnichannel Broadcasting of Products & Product Information

An omnichannel customer is identified as buying from the brand rather than buying online or offline. In omnichannel retailing, a customer is to be provided consistent shopping, research, and purchasing and fulfilment experience irrespective of the channel. Hence the need for an equally ubiquitous omnichannel broadcasting of products and product information arises.

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Why you need a Catalog Management Software

Print catalogs drive sales and deliver value to many organizations particularly the ones in the B2B market. However, the procedures involved in the number of manual steps and other related myriad of issues makes publishing catalogs a nightmare for organizations. Questudio’s Catalog management software helps create effective, accurate and market-specific catalogs that improve the customers’ experience. Enterprise Product Catalog Automation enables distributors, manufacturers, and retailers to boost sales and streamline product marketing with accurate product information managed in a central database repository. Questudio with its years of experience can help businesses to manage product information and manage product catalogs for online, print or CD-ROM based catalogues.

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How Print catalogs are better than Digital catalogs?

Ever wondered why even the biggest retailers flood your mailbox with print catalogs even at this digital age. It might seem foolish at the onset especially when the whole world’s market is at the end of your fingertips on your smart phone, laptop or desktop. However, research reveals that print channels are highly engaging when compared to web or TV.

Though print catalogs may be old school marketing, there are enough studies that reveal that this format plays a crucial role in modern eCommerce. Questudio has experience and knowledge relevant to data collection and content creation for products for various industries.  The content management industry experts can deliver what you want on time – every time.

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What are the Hallmarks of successful Omni-channel marketing

Customers of today are much more aware of products, brand conscious, price wary than ever before. With a smartphone handy to collect product and pricing information from various sources as one shops and on the go checkout without waiting in queues are the typical characteristics of today’s shopper.

To cater to such complex set of customers, Questudio’s MarketStudio is an easy to use interface that helps marketing personnel view and sell products, generate automated catalogs, run email campaigns and track sales performance.

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