How Print catalogs are better than Digital catalogs?

Ever wondered why even the biggest retailers flood your mailbox with print catalogs even at this digital age. It might seem foolish at the onset especially when the whole world’s market is at the end of your fingertips on your smart phone, laptop or desktop. However, research reveals that print channels are highly engaging when compared to web or TV.

Though print catalogs may be old school marketing, there are enough studies that reveal that this format plays a crucial role in modern eCommerce. Questudio has experience and knowledge relevant to data collection and content creation for products for various industries.  The content management industry experts can deliver what you want on time – every time.

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What are the Hallmarks of successful Omni-channel marketing

Customers of today are much more aware of products, brand conscious, price wary than ever before. With a smartphone handy to collect product and pricing information from various sources as one shops and on the go checkout without waiting in queues are the typical characteristics of today’s shopper.

To cater to such complex set of customers, Questudio’s MarketStudio is an easy to use interface that helps marketing personnel view and sell products, generate automated catalogs, run email campaigns and track sales performance.

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Why we should use Online Catalogs Software for B2C Communication?

Business to consumer (B2C) marketing differs from business to business (B2B) communication in the three basics of size, speed and need. A business typically makes large purchases of previously identified needs. However, an end consumer usually makes small purchases, sometimes to meet a previous need and sometimes to meet the need only thought of after seeing the product on sale.

Questudio’s online catalog creation software CatalogStudio and Webstudio lets you to create catalogs quickly. Catalog Automation solution by Questudio can significantly decrease time-to-market output. You must use online catalog software for the following reasons.

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The Blueprint to Omnichannel Marketing Success

An omnichannel environment includes providing channels like online commerce, brick and mortar stores and social media for seamless customer experience. To enable an omnichannel system, one must focus on products, customers, suppliers, services, campaigns and orders. Questudio’s eCommerce website solution helps manage online commerce effectively. Product Information Management (PIM) enables distributors, manufacturers and retailers to boost sales by streamlining product marketing with accurate product information managed in a central database repository.

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Product Information Management (PIM) Software as a Stepping Stone

The systems, strategies, and processes to manage product data is referred to as Product Information Management (PIM). With eCommerce solutions becoming ubiquitous, PIM software is set to gain momentum. PIM is a precursor to multichannel or eCommerce initiatives. It is viewed as a software application that can address the challenges of item management through the use of tools and processes.

Questudio’s CatalogStudio PIM software is a powerful system consisting of several modules. It provides all the features needed to create, manage and maintain all product information in one central repository.

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